Automation In Customer Success

Automation In Customer Success

There are numerous ways to apply technology in customer success which will help you scale. Furthermore the subject of automation in customer success is a large one. In this article we look at the core principles you should bear in mind, some of the core technologies...
The Best CSMs Are Thoroughbreds Not Pack Horses

The Best CSMs Are Thoroughbreds Not Pack Horses

CSMs are increasingly seen as broad utility players in an organisation. Responsibilities can include pre-sales, sales, implementation, support and training. These are all often considered good uses of a CSM’s time in addition to their responsibilities for the success...
Outcomes From A Customer Success Focus

Outcomes From A Customer Success Focus

Reading time 6 minutes 45 seconds! Customer success is best seen as a company responsibility rather than as something owned by a function even if much of the day to day direct execution rests with the CSM team. It’s hard therefore to fully define customer success...
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